Meet Paveway: The AI Assistant Booking Jobs for Asphalt Maintenance & Paving
Meet Paveway: The AI Assistant Booking Jobs for Asphalt Maintenance & Paving
Client: Asphalt Maintenance & Paving (AMP)

Industry: Home Services / Contracting
Solution: Custom AI voice assistant named Paveway
Result: 3–4 new jobs generated daily
The Challenge
When Dean, the owner of Asphalt Maintenance & Paving, came to Innova Sales Lab, he had a clear goal: free up time.
His team was constantly pulled into answering phones, leaving little bandwidth to focus on high-value initiatives like marketing, systems, and scaling operations. Up to 15% of office time was being lost on phone management.
Missed calls meant missed revenue — and Dean wasn’t about to let that continue.
The AI-Powered Solution
We built Dean a custom AI voice assistant named Paveway.
Every call is answered with:
“Hi! You’ve reached Asphalt Maintenance and Paving — This is Paveway, your 24/7 smooth asphalt genius. How can I help you today?”
Paveway does what busy humans often can’t:
Captures all job details
Collects client contact and location info
Sends complete intake summaries to the AMP team for quick follow-up
No more missed calls. No more chasing voicemails. Just a smooth, branded customer experience every time.
The Results
Today, Paveway:
Handles 100% of inbound calls
Generates 3 to 4 qualified job opportunities per day
Improves estimate turnaround time
Streamlines the client intake process
Most importantly, it gives Dean and his crew back their time so they can focus on growing the business.
As Dean says:
“We have adopted lots of automation throughout AMP and this is one of them that does not cost... it pays!!”